The Design Sprint helps you explore a problem, identify a range of possible solutions, select the best one and verify its effectiveness with people that will actually use your product – in just five days. It was invented by GV, the venture capital fund of Google.
At Moze, we help entrepreneurs and companies create new digital products and improve existing ones, through our work of research, design and development. Many of our projects start with a Design Sprint.
How it works
For five days, a unique interdisciplinary team made up of people from both our team and yours work together following this schedule:
Day 1: Understand
The goal of the day is to create a shared understanding and knowledge of the problem to be solved, of its constraints and critical success factors.
Day 2: Solutions
The focus is on the exploration of different possible solutions to the problem. The team generates a range of potentially effective product concepts.
Day 3: Decision
Among all the possible concepts, the best are selected in order to define the exact features of the prototype which will be made the following day.
Day 4: Prototype
The team builds a prototype of the main features of the product. The prototype is usually made of some realistic interactive layouts.
Day 5: Test
The prototype is tested by interviewing some potential users of the product.
What you will get
Some hi-fi layouts and an interactive prototype.
The full audio-video recording of testing interviews with potential users of the product.
A document that summarizes all the work done during the Design Sprint, highlights the main content and what we learned from the test, and offers suggestions for following steps.
Operational proposal and work plan (when applicable)
A document that describes the proposed approach for the development of the product, and outlines a work plan and a cost estimate.
For entrepreneurs and startups who are raising funds, we can help make a product presentation (pitch deck) using the information gathered in the Design Sprint.
Our Design Sprint has been strongly influenced by the study and application of theories from GV, Thoughtbot and other international players. We are grateful for the information shared.
We want to build beautiful digital products, capable of resolving real problems and generating profitable businesses. We truly believe that the Design Sprint is the best starting point.